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The Creator Economy

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People no longer trust advertising that's why the creator economy and influencer marketing are so impactful today! Use these tools to create your best content ever.
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Software

 
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Always build your email list! I ❤️ AWeber
AWeber | Email Marketing & More for Small Businesses
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Ecamm Live works on Macs so if you have a Mac and plan on live streaming, get it!
Ecamm Live - Powerful Live Streaming Platform for Mac
 
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Patreon was the first! They started the whole concept of empowering content creators through recurring revenue. I love them so much for doing that.
Patreon: Creativity powered by membership
 
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You know about Benable already, right?
Benable - Shareable lists of things you recommend
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Start your Buy Me a Coffee Page and visit mine
Buy Me a Coffee Page | Start a Membership site
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Canva is a tool that every content creator needs in their toolkit.
Canva Pro - An Online Graphic Design Tool: Try Canva Pro Free
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Live Stream everywhere or create pre-recorded videos with Streamyard
StreamYard | Browser-based live studio for professionals
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Check out Otter!
Otter 1-month Pro Lite* [My invitation]
 
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If you are serious about success on YouTube you need TubeBuddy. #ad
TubeBuddy | The Premier YouTube Channel Management Toolkit
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Zealous is the perfect tool for captioning videos and transcribing your content. #ad
Zealous.app
 
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Eventbrite is a familiar name and an easy way to host free events or take payments for your paid gatherings.
Eventbrite Event Ticketing Software
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Podpage makes it easy to monetize your podcast. Create your site in minutes with dedicated pages for sponsors, donations, private content or custom storefront. Here is my affiliate link to get you started: Try Podpage #ad
Podpage: Build a beautiful podcast website in 5 minutes ...
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Preview how your YouTube thumbnail will look across all devices
Thumbs Up TV
 
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Perplexity just might replace Google search one day 😱
Perplexity.ai
 
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Join affiliate programs for brands like Target, Walmart, Canva and thousands more.
Key to Partnership Success - impact.com
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Discover how you can get lifetime access and deals on software for your creator biz.
Browse software deals for your business | AppSumo
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Be the first to know when new software is introduced and get early access. This is also a great site to promote your first SaaS product launch.
Product Hunt – The best new products in tech.
 
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I finally created a Linktree page! I already have a page on my website but (I think) people feel more comfortable clicking on a Linktree. Time will tell and I'll let you know how it goes 🥰
Link in bio tool: Everything you are, in one simple link | Linktree
 
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If you are a live streamer this is a great tool for bringing up comments on screen, that goes beyond what you can do with Streamyard and Ecamm Live.
Social Stream Ninja | Live Chat Integration for Streamers
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Podcasts and Videos

 
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Learn all the pros and cons of adding your podcast to YouTube and YouTube music.
3 Flavors of YouTube Podcasting
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What's the state of monetization for bloggers in the new era
Monetization for Bloggers in the New Era Part 2 | Audio Space
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Nick Nimmin is a YouTube Content Creator's best friend! Watch his video and subscribe to his channel for more advice and tips.
Learn How To Grow Your YouTube Channel
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Lori Ballen is brilliant. She starts this video by saying she has “made over 1 million dollars in affiliate commissions” and by the end of the video you'll understand why! She has mastered her craft and she has so many tools in her toolkit I'm gratef...
Pinterest + Amazon Affiliate = Traffic Explosion! My Secret Strategy Revealed! 💥
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Josh Cohen from Tubefilter co-hosts this weekly podcast along with co-host Lauren Schnipper. Every Friday find out who's who in the industry and which creators are breaking new ground and pushing the Creator Economy forward.
Creator Upload Podcast

Articles and Books

 
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So much is changing in the digital landscape and fast, and so are the possibilities content creators have for monetization.
The Hunt for Multiple Streams of Income 💰
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Recommended Reading for Content Creators
Influence: The Psychology of Persuasion
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Roberto Blake inspires you to turn your passions into profits!
Create Something Awesome: How Creators Profit
 
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Measuring the performance of your content is critical to growing and maintaining a healthy presence. Out of all the platforms, YouTube offers the most robust data set for creators to track their progress.
Top 12 YouTube Metrics to Analyze in 2024
 
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Shutterstock is a great resource to learn about font pairings, color palettes and design basics. Bookmark this page to grab free downloads that can come in handy if you ever get stuck in your creative flow process.
Shutterstock Free Downloads Archives
 
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Stephanie Garcia and Eric Butow cover all aspects of Influencer Marketing. This book is a must read for brands and creators alike.
Ultimate Guide to Influencer Marketing
 
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Email marketing gives you control over communications with your audience! Start building your list now. Get ideas for how to structure your emails and get my advice on what to send.
Email Marketing Tips for Success in 2024
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Learn from the best! Kimberly Millionaire is the real deal. Visit her Stan Store for access to courses, guides, promo codes and free downloads. Be sure to follow her on TikTok and here on Benable too.
Kimberly Millionaire
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The Struggle is Real

 
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YouTubers are walking away from channels with hundreds of thousands of subscribers. YouTube has changed and in this video Ed Lawrence of Film Booth explains how and why he changed too!
Why I quit a YouTube channel with 370k subscribers
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I was on the verge of facing creator burnout 🔥 I needed to make a change and I must admit that I'm still a work in progress.
How to Prevent Burnout! Stop Making Social Media Tutorials
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In this episode of Jessica Stansberry's podcast "In Your Ear Balls" she talks about the struggle she faces with two sides of her brain - the creator side and the business side! Find out which one wins. I'm linking to Apple Podcasts here but you can g...here
I'm COMPLETELY Rebuilding the Biz 😳 Why, How, What, When on Apple Podcasts
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In Pivot to Purpose, Kristen shows you how to swap the grind for a mindset focused on abundance and service. She breaks down why hustle culture is so harmful and busts the myth that it's the only path to success.
Pivot to Purpose: Leaving Toxic Hustle Culture